What is TAB?

Good leaders never settle—TAB is where the drive for better begins. TAB’s Business Builder’s Advantage helps business owners and their leadership teams move confidently from vision to action, with best-in-class leadership and strategy fundamentals to guide and measure success along the way.

BECOME A MEMBER

Don’t Go It Alone

The Alternative Board brings you a thriving community of forward-thinking CEOs, business owners, and leadership teams who share the collective wisdom to radically improve their companies and their lives. Through unique combinations of leadership coaching, monthly peer advisory meetings, and a comprehensive offering of business transformation programs, TAB Membership delivers greater strength to your business and a better life for you and your family. All packaged in a streamlined and affordable service that we invite you to try, risk-free.

What’s included in a TAB membership?

Peer Advisory Boards

Join a group of accomplished business owners and leaders who are deeply invested in your personal and business success. You will gain insights from trusted peers and objective advisors, guidance from seasoned owners who’ve been there before, and a group that keeps you focused and moving forward.

Leadership Coaching

Get matched with a seasoned business pro who gets—and keeps—you focused on turning your vision into action. You will, in turn, be able to cut through the noise and prioritize what drives results, achieve success on your terms, at your pace, and build a business that supports your life, not consumes it.

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StratPro®

Use facilitated workshops to keep leadership teams aligned and empowered, enabling your business to scale with certainty. Through StratPro, you will energize your team around a compelling future, align roles, goals, and accountability for stronger results, and create clarity, ownership, and motivation that drive success.

HI-MAP™

Our comprehensive management development platform turns high-performers into innovators who are ready to lead. Through HI-MAP, you allow you to tailor development paths for every role and level, build hard and soft management skills with real-world impact, and prepare the next generation to seize tomorrow’s opportunities.

Blueprint™

Build on a digital platform designed to help business owners lead strategically, so you’re driving the business—not reacting to it. Blueprint will help you define a clear vision for your business and life, your true strengths, challenges, and opportunities, and a focused, measurable plan to turn vision into reality.

Improving sales and profitability 5 times over

Susan Crawford of RecTec Industries

WATCH VIDEO

Start Your Business Builder’s Advantage Journey

The Business Builder’s Advantage doesn’t just fix surface-level issues – it gives you a step-by-step framework to actually improve how your business runs. Built from 30+ years of working with business owners, it combines proven tools, processes, and coaching into one integrated system. Here’s how you can get started:

Start the Conversation

Connect with TAB to talk through your business goals, challenges, and how TAB can best guide you in building the business you envisioned on day one

Meet Your Local TAB Facilitator

Have a one-on-one conversation with your nearest TAB facilitator to ask questions, share your store, and get an inside look at the TAB experience.

See If TAB Is the Right Fit

Determine whether TAB’s Business Builder’s Advantage aligns with your business needs, leadership style, and growth goals.

Experience a TAB Board Meeting

Attend your first TAB board meeting and experience the value of collective wisdom, accountability, and real-world perspective.

Let's Tackle It Together

Turn shared wisdom into peak performance

“My Board Members were the only ones that were brutally honest with me about the changes I needed to make. It was the truth I needed to hear.”

Kimberley Stufflet
Preferred Aviation Underwriters

“My Board Members were the only ones that were brutally honest with me about the changes I needed to make. It was the truth I needed to hear.”

Kimberley Stufflet
Preferred Aviation Underwriters

You didn’t start your business to feel stuck.

Are you ready to lead the company you dreamed of, not one that drains you? Without structure and support, planning lags, teams falter, goals stagnate, and leadership feels lonelier than ever. TAB’s Business Builder’s Advantage helps you uncover the opportunity behind the challenges and move forward with renewed purpose to build the business you envisioned on day one.

Schedule a discovery call

Frequently Asked Questions

I’ve tried coaching and training programs before. What makes the Business Builder's Advantage different?

Most programs offer surface-level advice or disconnected tools. TAB gives you a complete, integrated system of coaching, strategy, peer support, team development, and planning, all aligned to help you lead with more clarity and confidence. Business Builder’s Advantage goes beyond learning. It’s an advantage you actually put to work.

I don’t have time to add more to my plate. How will this help?

We get it, you’re busy. That’s why we designed the Business Builder’s Advantage – to reduce the noise, not add to it. With structured support and aligned tools, you’ll spend less time reacting and more time leading. Members often tell us they “finally feel in control again.”

Can I start with just one part of Business Builder's Advantage?

Yes. You can start with coaching, a Peer Board, or strategic planning. Our approach is flexible and personalized, meeting you where you are in your business and your life.

What kind of business is this best for?

If you’re a business owner or leader of a privately held, growth-focused company, TAB was built for you. Our members span industries, but they all have one thing in common: they’re ready to lead better and grow smarter with support that actually works.

What does the process look like when I join?

It starts with a simple discovery call. From there, we’ll match you with a coach, introduce you to your local board, and create a plan to integrate the tools and services that fit your goals. It’s a guided, supportive onboarding experience, not a firehose.

How soon will I see results?

Many members report shifts in mindset and clearer decision-making within the first few sessions. Tangible business results, such as better execution, more aligned teams, and stronger leaders, build over time through consistency, guidance, and commitment.